Towards Making ASEAN A Single Destination In 2010 @ ATF 2008

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To convert the region as a destination, it might take some profound cooperation and commitment, probably in form of visa-free policy. This is a concern shared by all ministers. “We also appreciate and would like to strive for visa-free tourism which is yet to be achieved,’ noted Dr. Suvit.

As ASEAN is expected to become a single destination in 2010, Mr. Prakit Piriyakiat, Executive Director, ASEAN, South Asia and South Pacific Region Department, Tourism Authority of Thailand believes all necessary procedures will be completed as planned and in time.” As for visa-free tourism which is scheduled to begin in two years, I think it is also possible considering nobody can do anything alone in this borderless world we are living in right now.”

ASEAN received some 20% o the global market share in terms of arrivals. The region reportedly attracted more than 60 million visitors in 2007, an increase of more than eight percent, about 43 percent of which are intra-ASEAN arrivals. In spite of some challenges in forms of an outbreak of a disease like avian flu or political unrest in some areas, the region’s ministers are all confident the tourism in ASEAN will grow further.