SPRING/SUMMER 2008 GUESS Collection  By  Jessica Hart, Irina Sheik and Jon Kortajarena

CASTAWAY

Send Your Message in a Bottle

Fresh from the tropical, palm fringed white-sand beaches, comes the spring/summer 2008 GUESS campaign featuring a shipwrecked adventure into uncharted territory.

The photographs taken of Jessica Hart, Irina Sheik and Jon Kortajarena capture a shipwrecked journey on a remote desert island. The trio luckily washes up to shore in style. They lounge in the golden hue of the sun and explore the island with a chic collection of blouses, onesies, high waisted shorts and accessories.

"It was important for us to create a soft and romantic aesthetic that showcased natural, authentic beauty and effortless style," says Paul Marciano, Chief Executive Officer of GUESS?, Inc. “The spring/summer 2008 GUESS campaign champions this spirit of individual fashion that is wearable for any situation. The images deliver style, sophistication and glamour – all characteristics of GUESS that fit an array of unique personal and professional lifestyles -- all on one statement."

In celebration of the effortlessly cool fashion mogul who loves to look their best without bother, GUESS offers soft earth tones that are complimented with romantic ivory blouses of exaggerated proportion and accessories inspired by the tropics. Tones of beige, pearl grey, coral and blush come together and create a chic look for foraging in style or lounging beachside. A frayed onesie is reinvented for the shipwrecked girl with a roped belt and charms washed up in the sand.

Henley tops are paired with high waisted shorts for comfort and panache. Sweaters are elongated and full bodied and worn over one shoulder. The images are captured in a soft, romantic light that captures the delicacy of the collection and the comfort of a beachside summer.

Guided by the creative direction of Paul Marciano, the campaign features a sunklissed flair of glamour and serenity captured and brought to reality by the renowned photographer, Yu Tsai.