ORIENT BLISS- A Blissful Marriage Of Jewellery And Bridal Gowns

ORIENT BLISS- A Blissful Marriage Of Jewellery And Bridal Gowns

Goldheart Jewelry in collaboration with leading local bridal designer, Ted Wu launched a new jewellery collection, ORIENT BLISS inspired by Asian brides with a market value of $220 000.

Goldheart and Ted Wu have spent more than a year to conceptualize the entire collection. by combining Goldheart’s astute expertise in wedding jewellery trends and Ted’s eye in design creativity created 27 stunning, unique and high-quality pieces of jewellery. All jewellery pieces are designed to complement the gowns. ORIENT BLISS consists of three Asian-inspired looks, namely the Chinese, the Japanese and the Indian.

As a devotee to the colour-rich Asian culture, Ted’s vision is to create “functional statement jewellery” that are exceptional, stunning and versatile for wear and they can also be worn as beautiful, statement-making jewellery to reflect the unique Asian heritage and symbols that are not only for the big day but every other day!

ORIENT BLISS Chinese Collection inspired by the pink peony embodies romance and prosperity with its lush, full and rounded blooms using pink sapphires to depict the grace, sophistication and allure of the Chinese heritage. The jewellery pieces paired impeccably with Ted’s divine gowns that are fused with Chinese collar with a twist.

Using purple gold as the key material, the ORIENT BLISS Japanese Collection, resembles the ravishing Sakura, comes to life with a distinct Japanese flair. The Kinomo gowns, on the other hand, mirror the contrast of tradition and modernity, bring forth by the exquisite jewellery pieces.

Ted has always been in awe of the exotic sari, the beauty of curvaceous Indian women as well as the rich symbols of the Indian culture. To great effect, ORIENT BLISS Indian Collection is extravagantly vibrant and full of personality using high-quality blue Topaz. The bracelet is the most expensive piece amongst the three collections. Price at $21 188.

“We are thrilled with our collaboration with Ted Wu, a talented and creative bridal designer and for the first time, Goldheart is offering jewellery designed simultaneously to complement a bridal gown by a design extraordinaire,” said Ms. Magdalene Eng, Senior Branding Manager of Goldheart.

“This initiative also further reinforces our focus and position as a leading local wedding jeweller that is always innovative and creative in our approach and designs,” added Ms Eng.

Goldheart is also known for its exclusive Celestial™ diamond, the world’s first 73-facet starburst diamond. The Celestial™ diamond is GIA-certified and design-patented. When viewed from top with a gem scope, the Celestial™ diamond reveals a spectacular starburst that no other diamond possesses. In January 2008, the standalone Celestial™ boutique opens its door at Suntec City Mall and The Centrepoint offering a complete array of Celestial™ diamond jewellery.

Winner at Singapore Tourism Awards 2006 for Best Shopping Experience – Specialty Store and Singapore Promising Brand Awards 2007, Goldheart is committed to putting in uncompromising efforts to preserve its service and product excellence.

In Singapore, Goldheart Jewelry now has 25 retails stores located at all major shopping malls islands wide. The ORIENT BLISS collection is available in all Goldheart Jewelry Stores from 10 July 2008.

The price of jewellery starts from $1048 to $21188. For more information, please log onto www.goldheart.com.sg

Edited by Eugene Tang. Information and visual courtesy of Goldheart. All Rights reserved.